In partnership with Halcol Energy, a leading renewable energy provider for Sunshine Coast, QLD, Australia, we undertook a transformative project to enhance their online presence. The project's centerpiece was the design and integration of a solar capacity and savings calculator on their website. This tool, developed through in-depth industry analysis and user experience research, offers personalized estimates for solar capacity needs and potential energy savings. Its implementation was aimed at improving user engagement by providing valuable insights, thereby facilitating informed decision-making for potential customers.
The revamped website, enriched with this innovative calculator, significantly increased lead generation, reflecting the tool's impact in making the benefits of solar energy tangible and accessible.